TwinsNetwork | Orgatec 2018

_29A2180
_29A2163
_29A2162
_29A2196
_29A3357
_29A3363
_29A2596
_29A3950
_29A3337
Gallery:

Orgatec 2018

23–27 October in Cologne, Germany

 

The first public opportunity to present a brand new and future-oriented network strategy and a stand without products focusing on relationship.
An important occasion to share the milestone of the new process of renewal, in one of the most significant showcases for working environment design and culture.

 

With a central theme of “culture@work”, from the 23rd to the 27th of October, ORGATEC 2018 presented visionary concepts for the world of work, focusing on the needs of the work culture of the future. The topic “culture@work” supported the endorsement of diversity, collaboration, motivation and trust, thus envisaging a working environment where freedom and structure will be given equal weight. Stating a strong bond with this edition’s main theme, TWINSNETWORK planned a unique program of events to communicate and share its values, involving artists, designers and experts in speeches, presentations, performances and participatory activities.

 

On the 23rd of October, conceptual artist Matteo Attruia challenged the visitors of the stand in “TIC TAC TOE”, a playful interactive performance with a surprise ending. On the 24th of October, the International center for design and technology ColorWorks presented “A transparent future in colors”, a speech on the near future color trends forecast. On the 25th of October, Antonio Guiotto, artist and designer, set up “Gesamtkustwerk (but the music)”, a participatory activity designed to the construction of a sculpture made of components freely chosen by whoever wishes to participate. Furthermore, during the days of the fair, designer Ylenia Deriu will realized “{[(4×2)x3]x3}x2+6=150”, a project which envisaged the live production of 150 exclusive handmade shopping bags at the TWINSNETWORK stand, intended for a selected public.

 

FRAME Magazine, one of the sector most important publications in Europe, nominated TWINSNETWORK stand as best Trade Fair Stand of the Year.